Listing
Where to submit your product right after launch
Launch day is not just code. A handful of free directory submissions brings your first visitors and backlinks.
The moment you ship a product, the next task is not code. It is submitting to launch directories. Most are free, and a submission is just a URL and a description. Ten minutes gets you one listing.
Why submit to directories first
Two reasons. First, early traffic for something nobody knows exists yet. Second, backlinks. One link from one directory looks small, but submit to a handful of them and you add several referring domains on launch day alone.
Here are four sites indie makers and solo founders should register with first. Two of them, Solomaker and izanami, are Japan-focused: add them only if reaching Japanese users matters to you, since the audience and interface are mostly Japanese.
Solomaker
Solomaker is a launch directory for Japan's indie makers and solo developers. Think of it as Japan's answer to Product Hunt, with new products posted daily. Listing once is not the end: posting updates keeps a product visible on the front page, so exposure keeps building after launch day. Worth a submission if you want traffic and links from Japan; the community and UI are in Japanese.
izanami
izanami is a platform for indie developers and engineers to share their products and technical writing. Beyond a product listing, you can post build logs and technical articles. It is built with SEO and LLMO in mind, and posting is free and unlimited. Like Solomaker, it targets the Japanese market, so it makes sense mainly if Japanese users are part of your audience.
Uneed
Uneed is a Product Hunt alternative for indie developers. It caps how many products launch per day, so each submission gets real visibility regardless of follower count. Streaks and other gamification keep the community engaged.
Microlaunch
Microlaunch focuses on micro-SaaS and solo-founder products. Alongside a launch ranking, it runs a directory of featured products and a marketplace. A good fit if you build small and sell small.
Tips for submitting
- Rewrite the copy for each site's audience instead of reusing one blurb
- Reply to comments and questions for the first few days after launch
- Stagger submissions over a few days instead of launching everywhere at once
- Keep a record of the URLs and accounts for your next product
Add Notus to the list
Notus is one of these directories too. Paste a URL, write a tagline and description in Japanese and English, and submit. The full steps are in the listing guide. A new listing starts as ugc, and switches to dofollow once it passes 50 upvotes. Add it to your launch-day checklist alongside the others.
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